Dating services for child people
For change to happen, the values and norms which support the practice of child marriage need to shift.Working with families and the wider community to raise awareness of the harmful consequences of child marriage can change attitudes and reduce the acceptance among those who make the decision to marry girls as children.Increasing access to accessible, high quality and safe schooling is a critical strategy in ending child marriage and ensuring married girls have the opportunity to complete their education.
Whether the practice is cited as cultural or religious, it is often driven by inequitable gender norms such as an emphasis on protecting a girls’ (or her family’s) honour by controlling her sexuality.
Interventions targeting fathers, brothers, husbands and future husbands are important in helping men and boys reflect on the status quo and see the benefits of a community which values and supports girls and women to fulfil their potential.
Religious and traditional leaders, too, have the potential to play a key role in speaking out against child marriage and changing community attitudes.
Changing norms at scale is integral to the process of change and a growing number of organisations are using mass media campaigns and other innovative methods such as radio, TV and digital media to raise awareness of girls’ rights and the impact of child marriage.
Messages that promote new norms, role models and positive deviants show positive signs of being an effective way to change attitudes and behaviours around the value of girls and women.
Working with men and boys is a critical part of our efforts to end child marriage.