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It's been so successful, Gutterman says, that the app decided to launch two new communities: one for transgender men and one for non-binary folk.
While the data shows that transgender women have the hardest time on dating apps (at least in terms of right and left swipes), trans men and non-binary people struggle, too.
"I've had amazing strong connections where we were literally so compatible and we got along so well.
It's clear to HER, that trans and gender non-conforming people need a space of their own, even on a queer app.But, according to HER's data, transgender women generally swipe right 7 to 8 times before they match with someone, while cisgender women swipe right just two times for each like back.Trans men and non-binary users also have more luck than transgender women, at 5.5 swipes per like and 3.5 swipes per like respectively.So, when the app created a community for trans women during its relaunch earlier this year, it became a space for the trans women who use HER to commiserate about some of the shitty dating experiences they've had.
"We wanted to specifically serve communities of people who don't necessarily have safe spaces for fearless exploration," Noa Gutterman, HER's senior growth marketer, previously told Refinery29.
Swip left to pass a profile, or swipe right to like a profile.• Share your moments with other transgender singles! Trans Gold Membership Plans:• 1-month subscription with auto renewal: .99• 3-month subscription with auto renewal: .99• 6-month subscription with auto renewal: .99Please note that with all subscriptions:• Payment will be charged to your i Tunes account at confirmation of purchase.• Your account will be charged for renewal within 24-hours prior to the end of the current one month period.• Auto-renewal may be turned off through the App Store on your Apple device or through the i Tunes store on your computer.